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2020 Toyota Sales Results



**Market leader for the 24th time with sales over 200,000 for the 16th year**
**Record Toyota hybrid sales are almost double the previous year**
**First company to achieve best-selling brand, vehicle, car, SUV and LCV**

Toyota has led the Australian automotive industry to a better-than-expected sales total of 916,968 new vehicles for 2020.

The industry tally includes a record 54,335 Toyota hybrids, propelling electrified vehicles to more than five per cent of the annual national market for the first time.

Despite the toughest economic conditions experienced in a generation, Toyota's overall tally of 204,801 customer deliveries came within just 965 sales or 0.5 per cent of its total from the previous year.

Market share of 22.3 per cent was Toyota's strongest result since 2008 - a rise of 3.0 points.

Toyota became the first automotive company to take a clean sweep as the best-selling brand, while also having the top-selling vehicle in every major category - overall (HiLux), passenger car (Corolla), sports-utility vehicle (RAV4) and light-commercial vehicle (HiLux).

It was the best-selling brand for the 24th time, including the past 18 years in a row - and the top seller in every state and territory.

Toyota dealers sold more than 200,000 vehicles for the ninth year in a row and for the 16th time in the past 17 years.

For the third year in a row, customers bought twice as many vehicles from Toyota than from any other make.
HiLux (45,176 sales) was Australia's best-selling vehicle for the fifth year in a row. It was also the country's most popular commercial vehicle for the 23rd year straight.

The versatile workhorse has now been the sales leader in Western Australia for 13 years, Queensland for 14 years and the Northern Territory for 20 years.

RAV4 was Australia's best-selling SUV with a record 38,537 buyers. It was also the most popular hybrid with 26,400 or almost 70 per cent of its total demand.

Toyota's legendary Corolla was the best-selling passenger car for the 8th year in a row. Stablemate Camry has now been the most popular mid-size car for a consecutive period that now spans 27 years.

Other Toyota vehicles that led their segments were LandCruiser Prado, LandCruiser wagon, Coaster, HiAce van and HiAce bus.

Toyota Australia President and CEO Matthew Callachor said the industry and Toyota results were remarkable in the circumstances and expected to improve in 2021.

"Toyota will continue to bring new models to Australian customers this year, including a new-generation Kluger, GR high-performance sports cars, an upgraded Camry and, for fleet customers, an all-new Mirai fuel-cell electric sedan," Mr Callachor said.

He said Toyota would continue to support its communities, which last year included:

Helping grassroots clubs raise more than $650,000 in the Good for Cricket and Good for Footy raffles,
Toyota Catering delivering over 50,000 meals to frontline health care workers during the pandemic, and those most vulnerable in our community.
Donating $573,000 to assist bushfire-affected communities, and
Awarding Toyota Community Trust grants for STEM education projects.


For more information, please contact:

Tim Stuckey
Senior Manager, Marketing Integration

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**Toyota sells 85 per cent of all electrified vehicles in Australia**
**Owners can save millions of dollars in fuel and thousands of tonnes of CO2**
**RAV4 is Australia's best-selling hybrid vehicle in 2020**

Toyota's leadership in the introduction of electrified vehicles is saving Australian motorists millions of dollars in fuel costs and substantially reducing their carbon footprint, according to figures released today.

Australians bought a record 54,335 Toyota hybrids in 2020, which accounts for 85 per cent of all electrified vehicles sold here during the year.

The total represents more than one-quarter (26.5%) of Toyota's overall sales in 2020 and almost twice the 27,846 hybrids it sold in 2019.

One year's driving in these fuel-efficient hybrids is estimated to save owners $20 million1 in fuel costs while preventing 35,000 tonnes1 of carbon dioxide (CO2) entering the atmosphere.

Over the standard Toyota warranty of five years, these same vehicles can cut fuel consumption by more than 75 million litres1, saving owners well over $100 million1 at the petrol pump and 175,000 tonnes1 of CO2.

The full extent of savings from Toyota's hybrids is actually much larger as the company has now sold a total of 176,781 hybrids since the first ground-breaking Prius arrived in 2001.

Based on last year's sales, the biggest savings will come from Toyota's RAV4 hybrid, which achieved a record 26,400 deliveries - the highest annual total ever achieved by an electrified vehicle in Australia.

Other major contributors are Toyota's Corolla hybrid (13,943 sales), Camry hybrid (9,615) and C-HR hybrid (2,810), all of which are record totals for these models.

Toyota's record hybrid tally also includes the Prius family and the recently introduced Yaris and Yaris Cross hybrids. The next-generation Kluger, due in Australia next year, will also offer hybrid variants.

Toyota Australia Vice President Sales and Marketing Sean Hanley said there had been a fundamental shift in the purchase habits of Australian motorists who were increasingly attracted to the benefits of hybrid vehicles.

"Toyota hybrids have become a popular mainstream choice because they offer a practical electrified choice with proven reliability, delivering great fuel economy and lower emissions," Mr Hanley said.

"Hybrids now account for around 70 per cent of RAV4 and Camry sales, and more than half of all Corolla sales - a level of demand that reflects Toyota's commitment to electrification as the only company with a 20-year track record in hybrids," he said.

Calculations of fuel and CO2 savings are based on official fuel-consumption and emissions data, as well as other accredited statistics relating to fuel costs and average distance travelled.


For more information, please contact:

Tim Stuckey
Senior Manager, Marketing Integration
0402 412 395

1 Calculations based on actual sales of individual hybrid models. (Note: sales update in January)

Fuel economy and emissions data source: ADR81/02 combined (litres/100km, g/km CO2) for auto/CVT models. RAV4 2WD 2.5-litre CVT hybrid (4.7 l/100km, 107 g/km) v auto petrol AWD (7.3 l/100km, 166 g/km); Camry Ascent Sport 2.5-litre hybrid (4.2 l/100km, 97 g/km) v petrol (7.8 l/100km, 181 g/km); Corolla Ascent Sport 1.8-litre sedan hybrid (3.5 l/100km, 81 g/km) v 2.0-litre Ascent petrol CVT (6.0 l/100km, 137 g/km); Corolla Ascent Sport 1.8-litre hatch hybrid (4.2 l/100km, 97 g/km) v. 2.0-litre Ascent petrol auto (6.0 l/100km, 139 g/km); C-HR Koba 1.8-litre 2WD CVT hybrid (4.3 l/100km, 97 g/km) v. 1.2-litre Koba 2WD CVT petrol (6.4 l/100km, 144 g/km); Yaris Cross GX 1.5-litre 2WD CVT hybrid (3.8 l/100km, 86 g/km) v. GX 1.5-litre 2WD CVT petrol (5.4 l/100km, 124 g/km); Yaris 1.5-litre SX CVT hybrid (3.3 l/100km, 76 g/km) v. 1.5-litre SX CVT petrol (4.9 l/100km, 114 g/km). Achieved in test conditions for comparison purposes only. Actual fuel consumption and emissions vary depending on driving conditions/style, vehicle condition, load and options/accessories fitted.

Travel distance of 11,100km per year source: ABS Survey of Motor Vehicle Use, Year to 30 June 2020 (issued 21 December 2020).

Fuel price: 91RON ULP price 135.5c/litre source: AIP Annual Retail Price Data (year to 30 June 2020; issued 14 July 2020). For PULP (recommended for Camry hybrid) $13.3c/litre above ULP. Source: ACCC report on the Australian petroleum market, December quarter 2019, issued March 2020, p. 27. Actual fuel price may vary.

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